For industrial manufacturers bidding into EU public tenders
Reference projects are scored. An install nobody documented scores zero, however well you built it. You have the best product on the shortlist. You do not have the best file.
Free. No call. Nothing you send is shown to anyone.
Within 48 hours you get that page rebuilt and sent back, plus a list of every fact a buyer would struggle to verify in the original. You keep the rebuild whether or not you go further.
Rather talk first. Book 30 minutes.
Tender annexes · Reference project sheets · Certificates of satisfactory execution · The documents named in Annex XII Part II(a), in a form a buyer can check.
01 the problem
Every tender asks for the same thing. A list of comparable projects. Client, scope, value, year, contact, proof it was completed to satisfaction.
You have all of it. It is in four places. The 2019 sheet uses a template nobody has anymore. The photo of the Malmö job is on somebody's phone. The value in the annex does not match the value in the sheet, because one figure includes VAT and one does not, and now a buyer has a reason to send you a clarification request you have four days to answer.
So you rebuild it. Every bid. At night. And what you send is a little worse than the work deserves.
If your reference sheets are already one page each, in one template, with the signed certificate filed against every one of them, you do not need me. Close the tab. That is rarer than the industry admits, and if it is you, you have built something worth keeping.
02 the offer
One fixed engagement. The typography, the grid, the templates, the naming, and the index that holds every project you have delivered. Built once. Operated by your sales people, not by a designer. Not artwork. A standard.
Step one
The page from the 48 hour rebuild, finished and handed over. Or a different document if you would rather start somewhere else.
Paid before I open the file. Credited in full into the standard. Credited in full into the identity system if you skip the standard. The credit does not expire.
The standard
50 percent to start, 50 percent on delivery. EUR or USD.
Runs without a designer after handoff.
Beyond documents
Your €2,400 credited. Scope fixed before anything starts.
This is the work I have done longest. It is still the last thing you should buy from me. Take it only once the document standard has proved itself.
03 what you send · what i do
No forms. No new software. Nothing to write.
You keep selling.
The reference file
is finished before
the next tender opens.
04 the alternatives
the week of the deadline
full service, retained
in-house, salaried
fixed engagement
05 the work
Reference Pipeline.
Built end to end.
Sixteen years of brand and identity systems, for audiences with no patience for decoration. Documents are where that work led, because in this industry the document is where the brand is actually judged. Nobody in procurement sees your stand at Bauma. They see a PDF, at eight in the evening, next to four other PDFs, and they decide what kind of company sent it. Before design, product interfaces and front end code at a vehicle tracking company.
06 questions
Because it is a standard, not a bespoke artwork. The scope is fixed and the method is already built. Projects run long when the scope was never agreed.
You get a proper invoice from a Brazilian sole trader, in EUR or USD, paid by bank transfer or Wise. No VAT is charged on it. In most member states you account for it under the reverse charge, the same way you already handle other services bought outside the EU. Your finance team has done this before. If supplier onboarding needs a form, send it and I fill it in.
Yes. Nothing you send is published, shown to another client, or used as a sample. Send it redacted if that is faster. If you would rather have an NDA in place first, send yours and I sign it before you send anything.
Good. They do the campaigns and the trade fair. This is one fixed piece of infrastructure that sits under everything they make, and it is handed over as source files, so your agency can pick it up and work inside it. I am not asking for a retainer and I am not asking to replace anyone.
No. I build the system. You own the language. Your copy is placed exactly as you wrote it, never translated and never rewritten by me. Every fact is confirmed by you before anything is final. Typography and structure work the same in any language.
Start at €600 and judge the real thing on your own document. If you go on, that €600 comes off the price. On the full engagement you confirm every fact before anything is final, one round of revisions is included, and the 50 percent split means you are never exposed for the whole amount on work you have not seen.
You do. Source files, templates and the workflow are handed over on delivery and are yours to keep, edit and reuse without me. Nothing depends on a tool you have to rent.
Files are handed over as they are built, not in one drop at the end. At any point you hold everything produced so far, in editable form, openable without me. Nothing in the system depends on proprietary tooling.
No. That is the point. The templates are built for people who are not designers. If a template needs a designer to use it, I built it wrong.
UTC minus 3. That overlaps with European afternoons and the whole UK working day. The work runs async. Files, voice notes, closed questions. You can book a call if you want one, but the engagement does not need one.
Free. No call. Nothing you send is shown to anyone.
Within 48 hours you get that page rebuilt and sent back, plus a list of every fact a buyer would struggle to verify in the original. You keep the rebuild whether or not you go further.
Rather talk first. Book 30 minutes.
The 48 hours starts when the file lands.